A few of my mentors are going to be on Larry King soon. I’m looking forward to it. This two part show comes about due to the movie “The Secret” which I’ve seen about ten times. Set your DVRs.
Larry King Live airs on CNN at 6 p.m. pacific and re-airs at 9 p.m. pacific and 12 midnight (which is 9 p.m. eastern, midnight eastern and 3 a.m. eastern; 8 pm central, 11 pm central, and 2 am central).
The show airs overseas on CNN International, as well.
I just completed reading Richard Branson’s autobiography title “Losing My Virginity”. I am even more fascinated by Branson after reading the book. He is a true entrepreneur.
He says that there is no success formula for business. You have to be out there doing it and have a good team and of course a fair amount of luck. These will help in you being successful but do not guarantee it.
His first concern is always to protect the downside and to make sure the new venture added to the Virgin brand.
He always structures the companies that give the manager and his team a shareholding in the business. That way they are highly motivated to succeed. I myself have always noticed that companies where they have part ownership always have fantastic customer service. Branson’s philosophy is to treat your employees very well and they will take care of the customers who will help the shareholders, instead of the major corporate philosophy of putting the shareholders first then the customers and lastly the employees.
Branson always carries a notebook and asks customers how to increase service where ever he goes. Also asking your employees what can be improved is key.
He embraced change which is why he went from record stores to being a record label and beyond. Don’t have blinders on to what your business is. Be willing to change.
In order to be able to change to market conditions he keeps his companies separate and small. He wants each Virgin subsidiary to be efficient and manageable in size.
He picks products and services if he or his family would like them. It is that simple.
Branson has had many attacks over the years, the lawsuit with British Airways being a big case which he won. Always protect your product and services reputation with vigilance. “If an inaccurate story appears in the press and is allowed to run for more than one issue of the paper, it becomes fact. Then every time your product is mentioned, this same story will be repeated.”
I’ve always admired Richard Branson. He represented ultimate entrepreneurship to me and is on my vision board. He’s not a self-employed person but a true businessman. He’s not mechanic that opened his own shop but a businessman that creates a successful system that works. Branson has a long list of businesses he has created.
One thing that struck me was how many failed. And this is what makes a great entrepreneur. The ability to fail and turn around and start another business venture I admire. He acts fast which is a big factor in his success.
Branson recently announced he is diving into alternative fuels. Branson is doing this because it makes business sense and alternative energy will only work if it makes business sense. Branson entering this field is a great sign that alternative fuel/energy is going to go from mostly hippie tree huggers to an every person reality. This excites me because I have been an alternative energy fan for over 10 years and one of my favorite role models is doing it. Clean energy is good for business.
Now that a very successful rebel billionaire has entered the alternative energy realm look out for many other people to join. Smart entrepreneurs making alternative energy business viable with now happen in greater number now that Branson has shown that it is just smart business.
I just completed reading Richard Branson’s autobiography title “Losing My Virginity”. I am even more fascinated by Branson after reading the book. He is a true entrepreneur.
I’ve always admired Richard Branson. He represented ultimate entrepreneurship to me and is on my vision board. He’s not a self-employed person but a true businessman. He’s not mechanic that opened his own shop but a businessman that creates a successful system that works. Branson has a 
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